Adidas Originals: SHP TLKS Series

Client: adidas Originals
Role: Art Direction

I ideated and pitched creative concepts for new content series for adidas originals’ social channels. From those concepts I help produce the brand’s first long form content series called SHP TLKS. Each episode of the series went behind the scenes shedding light on the people at some of the best global streetwear shops of adidas originals’ Consortium Collection. Those shops include: Sneakersnstuff (Stockholm), Invincible (Taipei), Footpatrol (London), Kith (NYC). The first season of the series had success accumulating ~ 500K organic views on Youtube.